Azimut|Benetti triples their order portfolio compared to last season
The Azimut|Benetti Group closes the 2020/21 boating season with a production value equivalent to 850 million euros and a growth of 100 million compared to the previous year
The Azimut|Benetti Group, the largest and most important yacht builder in the world, closes the 2020/21 boating season with a production value equivalent to 850 million euros and a growth of 100 million compared to the previous year.
Notwithstanding a slowdown in manufacturing and turnaround times caused by Covid policies and the recent difficulties caused by the supply chains, the Group has happily embraced this active sales period over the last 6 months, delivering a total of 245 vessels between its two brands, Azimut Yachts and Benetti.
The stars of these statistics were the models that, thanks to their distinctive design, technological innovation and sustainability, were particularly appreciated by the market. Among these is the new flagship for Azimut Yachts, the Trideck, which, even before its official début at the Cannes Yachting Festival 2021, has already sold 10 units, and the Oasis 40M Benetti, which sold 14 units in the 2020/21 season. Also important was the success of the Verve 47, the outboard in the high premium segment of the market, with an overall sale of 55 units (30 in the year just concluded).
It is also important to note that more than half the production value, of approximately 570 million euros, is based on vessels over 24 metres in length, a segment where Azimut|Benetti’s leadership has further consolidated thanks to the growing international market. But the most satisfying statistic is that regarding the order portfolio, which has tripled compared to the previous year, settling around 1 billion 200 million euros, of which approximately 900 million come from the sale of models over 24 metres. Of these 900 million, 508 have been acquired in the last 90 days, not including the vessels delivered during the same period.
Geographically, while sales are balanced between the three main continents, there has been a sharp rise in the APAC area, growing to 15% of total sales, revealing itself to be a particularly promising market. “I’m closing my first year as Group CEO – says Marco Valle – with the knowledge that we have hit all the challenging objectives we have set. I’m looking to the next season and am comforted by the excellent order portfolio, which has practically filled our production capacity at the beginning of the year, and I am certain that the new designs we are working on will allow us to continue, even in the meantime, with our organic growth.”
“I am proud – adds Giovanna Vitelli, executive vice-president of Azimut|Benetti – to confirm that the business strategy defined for the company, with its keystone in the development of increasingly innovative and visionary products, is revealing itself to be successful. Today, our biggest challenge is to continue working on environmental sustainability.”
“We have definitively reached our goal of reducing consumption by at least 40% and, as a consequence emissions, thanks to the use of carbon fibre and streamlined hulls and propulsion – Vitelli concludes – we are now working on other technical solutions in order to create increasingly environmentally friendly vessels.” And it is for research and development that the Group has confirmed a three-year investment of over 100 million euros.
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